APCR KNOWLEDGE

FROM CONVERSATION TO KNOWLEDGE. FROM CONNECTION TO COLLABORATION.

APCR is designed to move beyond conference conversations.

WHAT APCR SHOULD PRODUCE

THE ECOSYSTEM WILL PROGRESSIVELY DEVELOP

01
APCR Research & Outlook
Research and insights on emerging trust and reputation issues.
02
ASEAN Trust & Reputation Framework
Exploring common approaches to understanding and measuring institutional trust.
03
ASEAN Trust Room
Focused conversations around emerging reputation and communication challenges.
04
Executive Education
Learning programmes for communication, corporate affairs and institutional leaders.
05
Academic–Industry Collaboration
Connecting research with real-world institutional challenges.
06
ASEAN Professional Network
Connecting leaders and professionals beyond the annual forum.

APCR RESEARCH & OUTLOOK

Research and insights on emerging trust and reputation issues.

DAY 3 — 4 DECEMBER 2026 · 10.45–11.45

Introduction of APCR RESEARCH & OUTLOOK 2027 as an embryo of APCR intellectual property.

Speakers: Academician from USU. · PR INDONESIA. · Academician from Malaysia / Thailand. · VP Corporate Communication PTPN III.

ASEAN TRUST & REPUTATION FRAMEWORK

Exploring common approaches to understanding and measuring institutional trust.

DAY 3 — 4 DECEMBER 2026 · 10.45–11.45 · ASEAN Knowledge Dialogue #2 — APCR Knowledge Forum

Measuring Public Trust, Institutional Reputation & Stakeholder Confidence in ASEAN

Speakers: Academician from USU. · PR INDONESIA. · Academician from Malaysia / Thailand. · VP Corporate Communication PTPN III.

DAY 3 — 4 DECEMBER 2026

HOW DO WE PROTECT TRUST?

HOW TRUST IS BUILT — COMMUNICATION, REPUTATION & KNOWLEDGE

Building the Science of Trust & Reputation. From Communication to Trust. From Trust to Business Reputation.

Speakers and institutional participation: TBC.

2–4 December 2026 · Auditorium UMSU, Medan, North Sumatra, Indonesia